BMATWT 352 - Building Materials and Forest Products Marketing
  BMATWT Courses

Home
Course Syllabus
Schedule
 Assignments
Readings
Lectures
Contact
    

In-Class Assignment

The textbook defines the Business Buying Process as consisting of 8 Stages

  1. Problem Recognition
  2. General Need Description
  3. Product Specification
  4. Supplier Search
  5. Proposal Solicitation
  6. Supplier Selection
  7. Order-Routine Specification
  8. Performance Review

Imagine that you are the Buyer for Structural Lumber products for a mid-sized regional retail lumber dealer. In the past month your supplier of engineered wood I-joists has made two deliveries late, and been out-of-stock on several key SKUs that you stock in all 8 of your retail locations. The wholesale distributor that you are buying from is the exclusive distributor for your current brand of I-joists in your region. You are considering switching brands.

 

HOME | COURSE SYLLABUS | SCHEDULE
ASSIGNMENTS | READINGS | LECTURES
DAVE DAMERY

Produced and maintained by David T. Damery
Building Materials and Wood Technology
Department of Natural Resources Conservation
College of Natural Resources and the Environment
University of Massachusetts, Amherst.

 

   
             

Many of the materials created for this course are the intellectual property of the instructor. This includes, but is not limited to, the syllabus, lectures and course notes. Except to the extent not protected by copyright law, any use, distribution or sale of such materials requires the permission of the instructor. Please be aware that it is a violation of university policy to reproduce, for distribution or sale, class lectures or class notes, unless the faculty member has explicitly waived copyright. Copyright 2008, David T. Damery